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HomeScuba DivingSave Our Leatherbacks Operation Is Vivid-Pix's First Non-Profit Program Partner

Save Our Leatherbacks Operation Is Vivid-Pix’s First Non-Profit Program Partner

Save Our Leatherbacks Operation (S.O.L.O.), the leading non-profit organization dedicated to protecting the critically endangered Leatherback Turtle, is the first charity involved with a new non-profit program created by underwater photography enhancement software company Vivid-Pix.

Under the program, qualifying non-profit organizations selling Vivid-Pix Picture-Fix software get a revenue share from the sale of each copy. Every buyer also gets a discount off the US$49.99 price.

“With the sales growth of Picture-Fix software, we sought ways to help protect and to improve our environment and our creatures, as well as the organizations dedicating themselves to these important causes,” says Rick Voight, principal-marketing at Vivid-Pix. “That’s why we launched our non-profit program at this year’s Diving Equipment & Marketing Association (DEMA) Show. This program addresses three key needs of non-profit organizations: revenue, supporter recognition and improved communications.”

“It’s terrific Vivid-Pix created a program that donates to us when our supporters buy their software,” says S.O.L.O. Founder Dr. Larry McKenna. “We are an organization of volunteers. That Vivid-Pix also helps to create and deliver our message to supporters is extremely helpful.”

The S.O.L.O. agreement is the first in its program for non-profit organizations to spur donations, to thank supporters and to improve communications, according to Voight.

“We are proud to be working with Larry and S.O.L.O.,” says Voight. “We also wish to help other organizations. There is much to do and we are here to help.”

Interested organizations can contact the company at to learn more about the program.



John Liang
John Liang
John Liang is the News Editor at He first got the diving bug while in High School in Cairo, Egypt, where he earned his PADI Open Water Diver certification in the Red Sea off the Sinai Peninsula. Since then, John has dived in a volcanic lake in Guatemala, among white-tipped sharks off the Pacific Coast of Costa Rica, and other places including a pool in Las Vegas helping to break the world record for the largest underwater press conference.