Saturday, June 15, 2024
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Vivid-Pix Figured Out How To Get The Best Out Of Your Underwater Camera

Ever come home from a scuba vacation but you’re ticked off that a lot of the photos you took — above or below the water — didn’t come out the way you wanted them? Well, the folks at software company Vivid-Pix might have an answer.

The company recently figured out a way to get the best out of your camera, smartphone, and underwater housing.

Together with a professional photographer and instructor Sandy Sondrol, they tested more than a dozen smartphones, cameras, and underwater housings to help consumers get better vacation photos.

They did this by creating an apparatus that allowed a wide range of cameras and phones to take the same photo under identical circumstances, reviewing automatic settings, manual settings, internal filter modes, and external filters. This helped make getting photos from smartphones that were as clear and sharp as cameras as well as figuring out which cameras could get better results.

Vivid-Pix CEO Rick Voight says:

“Our goal was to help sort out which phone or camera is best for vacations, with a particular focus on the feature that attracts much of the attention . . . taking them into the water, many without the necessity of additional waterproof protection.

“People are busy. We travel hundreds or thousands of miles to spend time with friends and family, take vacations, spending thousands of dollars, but when we get home we find it difficult to take the time to relive our photo moments — improve them — and share them. That’s why we created fast, easy-to-use software ‘for busy people.’ Our patented image science and intuitive workflow allow folks to improve photos in seconds.”

Pro shutterbug Sandy Sondrol adds:

“Adventure cameras and cell phones that can go into the water are what drew the attention of the two of us. We both make livings in jobs that involve cameras in water, so we tackled the challenge of comparing lots of these devices to help consumers make a more informed choice.”

For more info on how the company undertook this effort, check out the Vivid-Pix website at

John Liang
John Liang
John Liang is the News Editor at He first got the diving bug while in High School in Cairo, Egypt, where he earned his PADI Open Water Diver certification in the Red Sea off the Sinai Peninsula. Since then, John has dived in a volcanic lake in Guatemala, among white-tipped sharks off the Pacific Coast of Costa Rica, and other places including a pool in Las Vegas helping to break the world record for the largest underwater press conference.


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