Friday, May 20, 2022

DEMA Is Asking Whether Its Annual Trade Show Should Admit the General Public


The Diving Equipment and Marketing Association is surveying industry members to determine whether to open all or part of the organization’s annual trade show to dive consumers.

DEMA Show currently is a trade-exclusive event and is only open to dive professionals.

According to DEMA:

“We appreciate the post-COVID opportunity to survey the industry on your opinions about the structure of DEMA Show. The survey should take no more than 10 minutes to complete.”

If you’re a dive industry pro who completes the survey and provides your contact information, you’ll be entered into a drawing to win a US$100/~€90 gift card. The winner will be notified after the close of the survey.

The deadline to participate is Friday, April 8, 2022, and the survey can be found here.

The next DEMA Show will take place November 1-4, 2022 in Orlando, Florida.

John Liang
John Liang
John Liang is the News Editor at He first got the diving bug while in High School in Cairo, Egypt, where he earned his PADI Open Water Diver certification in the Red Sea off the Sinai Peninsula. Since then, John has dived in a volcanic lake in Guatemala, among white-tipped sharks off the Pacific Coast of Costa Rica, and other places including a pool in Las Vegas helping to break the world record for the largest underwater press conference.