Ocean exploration non-profit OceanX and Crayola have announced a partnership to bring the wonders of the world’s oceans to kids everywhere, with interactive experiences both at home and at Crayola Attractions around the USA.
At the intersection of Crayola’s “forever-creativity” and OceanX’s desire to extend the wonder and mystery of the oceans, this partnership will give children the opportunity to explore the deep sea and create along the way. Created to amplify kids’ curiosity and wonder about the ocean, the partnership will spawn a series of innovative and educational co-branded immersive experiences, adventure kits and educational content.
Launching this month are two elements of the partnership:
* The Crayola Experience Home Adventure Ocean Edition brings the wonder of the sea into homes across the country with its unique blend of digital experience and hands-on creativity.
* Guided by Crayola crayon characters, families will learn fascinating marine life facts as they journey through the five layers of the ocean and create colorful crafts inspired by the sea creatures they meet along the way.
* Supplied with materials fueling three hours of play, children are engaged with interactive video content featuring nine activities, including a drawing tutorial led by Crayola designer.
* OceanX will take over the Crayola Experience, Crayola’s premier family destinations nationwide, packed with creative activities and attractions.
* The exhibit will put kids in the captain’s seat of exploration as they join a deep-sea mission, travel through sea kelp and hammerhead shark displays, take an “underwater” photo in a Crayola-OceanX sub and sculpt their own ocean creatures.
* On their mission, children will learn about undersea wonders, conservation efforts and view sea creatures in their natural habitats, brought to life through tech such as 3D mapping tables, photo and video content.
* The OceanX Adventure takeover of Crayola Experience debuted in Orlando, Florida and will tour nationally to the family attraction locations through spring 2022, spanning a total of four locations.