Bigblue Dive Lights used this year’s DEMA Show to debut a refreshed brand identity, rolling out an updated logo and cleaner, more modern visuals across its booth and product displays.
The rebrand is intended to mark the company’s next chapter as it builds on its reputation as an early LED dive-light pioneer and positions itself for future growth in underwater and professional lighting.
Front and center in the new look is Bigblue’s STRB strobe line, which launched at the show with three 3,000-lumen models: the STRB-3K, STRB-RGB and STRB-IR.
The STRB-3K is a white-only strobe designed for maximum attention-getting power in dark or low-visibility conditions.
The STRB-RGB offers RGBW output, allowing users to cycle between white, red, green and blue for signaling, team marking or creative underwater lighting.
The STRB-IR rounds out the lineup as an infrared strobe aimed at military, public-safety and other night-vision users who need covert signaling invisible to the naked eye. All three strobes share the same form factor and carry an MSRP of US$399/~€345.
With a two-year warranty on its lights and a growing catalog that now numbers in the dozens of models, Bigblue used DEMA Show to signal that it plans to keep iterating, both on the look of the brand and on the beams lighting up the dark for divers around the world.
For more information, go to bigbluedivelights.com.
