The new range is based on characters from Sim’s Rough Idea cartoon, known to readers of Sport Diver over the past couple of years.
Two classic designs will be available initially, with more planned for release later in the year. Fans of Sim’s surreal humour will not be disappointed, as his quirky hand drawn characters merge seamlessly with Seven Tenths cool graphic style.
Designed for style conscious divers and landlubbers alike, they’re set to make any wearer the envy of the dive club or nightclub across the globe.
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