Conquer new territory. That is the phrase most commonly used in conjunction with the premier outdoor brand, Suunto. Since 1939, Suunto has been hand-crafting dive computers, compasses and watches to provide weekend adventurers and sports professionals alike, with the best tools to explore and conquer new territory.

At this year’s DEMA Show, Suunto ambassador William Trubridge made an appearance at both their annual sales meeting and on the trade-show floor. Trubridge regaled apnea enthusiasts and Suunto’s global partners with his positive experience in relying on Suunto devices to train with accuracy and to break world records in the high-performance sport of freediving.

The truth is, without the precise and reliable time & depth gauges that Suunto provides, Trubridge and most freedivers could not push the limits of diving and human physiology.

Suunto President Mikko Moilanen perhaps explained it best when he said:

“At Suunto we want to remain the most trusted brand, offering services, applications and solutions that help people get better in the sports they do.”

With William Trubridge as a testament, it is clear that Suunto is delivering on that promise.

Check out a live-broadcast of Trubridge on the #suuntodive Facebook page.

William signs posters for the fans
William signs posters for the fans

(photos courtesy of Jukka Saarikorpi)

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